Comic Relief highlights the power of laughter in 40th anniversary ad

UK charity Comic Relief has launched its 40th-anniversary campaign, reminding audiences "every laugh can make a difference".
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UK charity Comic Relief has launched its 40th-anniversary campaign, reminding audiences “every laugh can make a difference”.

The drive was devised by in-house creative agency, BBC Creative, and produced by film studio Biscuit Filmworks UK.

Comic Relief’s spot features a group of office workers watching a skit from the charity featuring Mr Bean. One colleague can’t hold in their laughter and their ‘unusual’ laugh sets off a chain reaction.


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The film is narrated by Alison Hammond who reiterates the message “that every laugh makes a difference”.

According to Comic Relief the spot “celebrates decades of comedy, fundraising, and life-changing support for those who need it most”.

Comic Relief highlights the power of laughter in 40th anniversary ad

UK charity Comic Relief has launched its 40th-anniversary campaign, reminding audiences "every laugh can make a difference".

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UK charity Comic Relief has launched its 40th-anniversary campaign, reminding audiences “every laugh can make a difference”.

The drive was devised by in-house creative agency, BBC Creative, and produced by film studio Biscuit Filmworks UK.

Comic Relief’s spot features a group of office workers watching a skit from the charity featuring Mr Bean. One colleague can’t hold in their laughter and their ‘unusual’ laugh sets off a chain reaction.


Subscribe to Marketing Beat for free

Sign up here to get the latest agency-related news sent straight to your inbox each morning


The film is narrated by Alison Hammond who reiterates the message “that every laugh makes a difference”.

According to Comic Relief the spot “celebrates decades of comedy, fundraising, and life-changing support for those who need it most”.

AgenciesBrandsCreative and CampaignsNews

3 Comments. Leave new

  • Caroline Clark 2 years ago

    This advert is truly the pits and quite the least funniest I have ever seen. They sound like a load of strange animals honking although that is an insult to animals. Whoever thought of this must be totally weird. What is the world coming to when something like this is considered funny.

    Reply
    • Oneton 2 years ago

      Well said. I couldn’t agree more! Definitely a turn off for me. Bizarre honking noise!

      Reply
  • Bill Freer 2 years ago

    Must agree the Red Nose Day advert is truly nauseating, if anything it puts me off watching the actual show.

    Reply

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