Pot Noodle disgusts and delights in equal measure with quirky new ad

Instant snack brand Pot Noodle is celebrating its cult status with a quirky new advert that highlights how 'Nothing Like Satisfies Like a Pot Noodle'.
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Pot Noodle is celebrating its cult status with a quirky new advert that highlights how ‘Nothing Satisfies Like a Pot Noodle’.

Developed by London-based creative agency Adam&EveDDB, the film sees a bemused and somewhat disgusted office reacting to one of their colleagues’ immensely satisfied slurping noises as she tucks in to a Chicken & Mushroom Pot Noodle.

Positioning the brand as the go-to on-the-go lunch option, Pot Noodle recently made headlines after it became embroiled in a dispute with discount retailer Aldi over perceived similarities between its own-brand ‘Mumbai Mad Boy’ snack and Pot Noodle’s ‘Bombay Bad Boy’ flavour.


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The campaign follows on from the brand’s bizarre “Nothing Fills a Hole Like a Pot Noodle’ ad released last year, which saw the state of Britain’s roads brought front-and-centre as potholes up-and-down the nation were filled with the instant snack.

Firmly tongue-in-cheek, the work went to secure numerous award nominations, and even scooped up a Bronze Grand Prix at the 2023 Cannes Lions.

Pot Noodle disgusts and delights in equal measure with quirky new ad

Instant snack brand Pot Noodle is celebrating its cult status with a quirky new advert that highlights how 'Nothing Like Satisfies Like a Pot Noodle'.

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Pot Noodle is celebrating its cult status with a quirky new advert that highlights how ‘Nothing Satisfies Like a Pot Noodle’.

Developed by London-based creative agency Adam&EveDDB, the film sees a bemused and somewhat disgusted office reacting to one of their colleagues’ immensely satisfied slurping noises as she tucks in to a Chicken & Mushroom Pot Noodle.

Positioning the brand as the go-to on-the-go lunch option, Pot Noodle recently made headlines after it became embroiled in a dispute with discount retailer Aldi over perceived similarities between its own-brand ‘Mumbai Mad Boy’ snack and Pot Noodle’s ‘Bombay Bad Boy’ flavour.


Subscribe to Marketing Beat for FREE

Sign up here to get the latest Christmas ads and more sent straight to your inbox each morning


The campaign follows on from the brand’s bizarre “Nothing Fills a Hole Like a Pot Noodle’ ad released last year, which saw the state of Britain’s roads brought front-and-centre as potholes up-and-down the nation were filled with the instant snack.

Firmly tongue-in-cheek, the work went to secure numerous award nominations, and even scooped up a Bronze Grand Prix at the 2023 Cannes Lions.

AgenciesBrandsCreative and CampaignsNews

204 Comments. Leave new

  • Steph 3 years ago

    Who thought making that revolting noise was a good idea? Evidently directed at slobs who don’t know how to use a spoon or fork. Yuck!

    Reply
  • Ann 3 years ago

    Can’t stand the pot noodle ad. Don’t think I’ll ever buy one again. Utterly discusting.

    Reply
  • Lesley 3 years ago

    Please, please, please get this revolting advert removed. It’s disgusting.

    Reply
  • Whiting 3 years ago

    Disgusting ad, grab remote to mute,will never buy again

    Reply
  • Christine Shotton 3 years ago

    Seriously, I used to love pot noodles. This advert knocks me sick. I haven’t bought one for 5 weeks. This advert has put me off for good. Such bad flipping manners. Absolutely ignorant l.

    Reply
  • Eileen Prosser 3 years ago

    I think the slurping Pot Noodle advert is disgusting. How can we teach our children good manners when they watch adverts like that!!

    Reply
  • Marie 3 years ago

    Hate this ad, I turn the sound off when it comes on, would not make me buy Potnoodle

    Reply
  • Bill 3 years ago

    This is a disgusting advert. How can you ask kids to behave when they see this sort of rubbish on the TV.

    Reply
  • Ann Morrison 3 years ago

    Absolutely disgusting advert, teaching children that it is ok to slurp food and make disgusting noises, should be banned

    Reply
  • Linda McCormick 3 years ago

    This advert is disgusting and should be removed from the TV. What an awful example for children.

    Reply
  • Pamela Thompson 3 years ago

    I am glad that people have objected to this ad. Every time it comes on, I mute the sound. What an utterly disgusting ad, and who would even want to work with a ‘slob’ like that? It is not funny. It is not a question of being averse to the sound as the apology claims. It is an unthinking ad, and a very rude ad, thought up by presumably ‘Clever’ people.

    Reply
  • Mal 3 years ago

    What a disgusting advert!
    I switch channels when it comes on.
    Would never eat pot noodles again.

    Reply
  • Paulone 3 years ago

    Of I had ever bought a pot noodle after this advert I would NEVER buy it again

    Reply
  • Dave Fry 3 years ago

    Disgusting advert, surely its giving kids bad manners, and cant be good for sales either.

    Reply
  • Marion Miller 3 years ago

    Disgusting advert, children trying that would probably choke.

    Reply
  • Greek 3 years ago

    This add is disgusting every time it comes on tv I change channel will never buy pot noodles again they have no scruples the add is disgusting

    Reply
  • Wendy Cragg 3 years ago

    Can’t believe the British public has no sense of humour. This is hilarious and great fun.

    Reply
  • John Mackenzie 3 years ago

    Oh God I will never fancy a Oot Noodle again. It turns my stomach. Its disgusting and does nothing to improve kids table manners. Take it off PLEASE. nobody can possibly think this is either good or funny

    Reply
  • Ann 3 years ago

    Absolutely disgusting can’t even look at pot noodle now.

    Reply
  • William Crosbie 3 years ago

    The commercial that ended years of buying Pot Noodles. Horrible commercial.

    Reply
  • Edward 3 years ago

    Disgusting advert

    Reply
  • Jacquè Gonsalves 3 years ago

    Absolutely disgusting advert. Noisy eaters are a put off at all times. It’s certainly put me off pot noodles forever

    Reply
  • Eileen Prosser 3 years ago

    Are others complaining about your disgusting Pot Noodle advert? It’s shameful when we’re trying to set good examples & manners to our children.

    Reply
  • Sue Kerr 3 years ago

    Absolutely disgusting- turn it off if comes on – makes me feel sick
    Will never buy

    Reply
  • Jeff Whitehead 3 years ago

    I have never seen such a disgusting and revolting ad in my life and it is a not great way to teach kids how to eat properly.
    One solution, ban the add and sack the so called educated people who come up with stuff like this.

    Reply
  • Janina 3 years ago

    Simply repellant.

    Reply
  • EDDIE 3 years ago

    MOST DISGUSTING AND OFF-PUTTING ADVERT EVER, I WON,T BE BUYING POT NOODLE AGAIN YUK

    Reply
  • Char108 3 years ago

    Off-putting advert.
    Their media consultants need fired not a great way to showcase your product
    An own goal for snackpot

    Reply
  • Carol young 3 years ago

    I suffer with Misophonia and its agony for me to have to listen too.

    Reply
  • Sean McCarthy 3 years ago

    On behalf of all the fellow misphonia sufferers, potnoodle can go to hell.

    Reply
  • Hazel Quipp 3 years ago

    This advert is absolutely disgusting to watch and listen to.How are parents supposed to teach children how to behave if they see adverts like this on television.

    Reply
  • Frances Judd 3 years ago

    Can’t bear this slurping ad and it seems to be on every Chanel at every break. Wonder how pot noodle sales are doing as do not know anyone who wants to buy it now.

    Reply
  • Colin Ferris 3 years ago

    What a terrible advert. Bet the poor female actor is really proud if the crap ad

    Reply
  • Pamela Fitzsimons 3 years ago

    I complained to asa about this advert, your solution was clever and ingenious, my compliments. Asa did not want to pass on compliments. So congratulations on your resolution.

    Reply
  • Brian 3 years ago

    Ban this advert how this passes the marketing process I don’t know absolutely disgusting, how do you expect parents to teach their children manners when you have adverts like this

    Reply
  • Wendy evans 3 years ago

    Needs to be cancelled it’s disgusting children will be coping this not acceptable

    Reply
  • Paul lewis 3 years ago

    This advert has totally tirned me off Pot noodles. I was in ASDA today, and they were on offer at 70p (a good price), I just walked straight past with that appalling advert in my mind.

    Reply
  • Kevin and Carolyn OConnell 3 years ago

    Isn’t there enough issues raising kids without showing examples of such disgusting adverts …its pathetic and appalling

    Reply
  • Jacquè Gonsalves 3 years ago

    Awful pot noodle advert

    Reply
  • Robert keegan 3 years ago

    Worse ad ever,I’ll never buy pot noodle again

    Reply
  • Carmen fletcher 3 years ago

    What a disgusting advert, please remove from our TV. I will never buy another Pot Noddle. How can we teach our children good manners when you are showing disgusting adverts. The slurring makes me feel sick.

    Reply
  • Arnold Beard 3 years ago

    Absolutley disgusting and hideous ad. I have never eaten this trash. This ad put you right off from even wanting to try. DUSGUSTING! GET RID OF IT!

    Reply
  • Denny 3 years ago

    Vile. Needs to be pulled.

    Reply
  • JIm Cox 3 years ago

    I find this advert totally disgusting and it most definitely should be banned, it shows precisely the disrespect shown in the world today

    Reply
  • Carlisle Herbert Ryton 3 years ago

    Rotten Ad: No more ‘Pot Noodle’ in this house ever again.

    Reply
  • Beverly 3 years ago

    Disgusting ad, the slurping sound makes me feel sick.

    Reply
    • H Mills 3 years ago

      I agree ????.. I change channels when it is on ..makes me cringe

      Reply
  • edward 3 years ago

    great ad like the black woman in the corner.

    Reply
  • Jonathan 3 years ago

    Disgusting advert. Makes me feel physically sick every time it comes on. Will never eat one again.

    Reply
  • Gee 3 years ago

    This disgusts me and has put me right off pot noodles. It needs banning…we don’t need to be told how to consume food either!

    Reply
  • Ged 3 years ago

    Will never buy another pot noodle again ,after seeing this utter garbage and.

    Reply
  • Stuart 3 years ago

    Idiot product ad. Made for idiots by idiots. Do yourselves a favour and sack your advertising team and remove the advert. It’s as stupid with all the crap sounds now added. People remember the first one and will still hate it. Make a new advert made by people who know how to sell a product, not idiots who try to be funny.

    Reply
  • Andy 3 years ago

    How are we supposed to do right thing when eating? What about the children leaning to slurp . No manners, it should be ban from tv.

    Reply
  • Sue Seymour 3 years ago

    I agree wholeheartedly with the above comments. Absolutely disgusting adv, makes my stomach turn.I turn to different TV channel for a few minutes until it’s over. Definitely the most disgusting advertisement I’ve ever error seen!!

    Reply
  • Darren 3 years ago

    “Disgusts and Delights”? Really? Who is delighted by it? It’s universally hated and I’ve not seen or heard a single positive thing said about it.

    Reply
  • Vanessa 3 years ago

    It’s awful I’ve never had a pot noodle but this advert would make sure I never had one. Disgusting manners that now become the norm. It makes me feel sick ????

    Reply
  • Mrs Deborah J Williams 3 years ago

    Absolutely revolting. What kind of audience do the company think they’re appealing to? Film it in a pig trough. Or just show when no one is trying to have a normal meal, like early hours.

    Reply
  • Dianne 3 years ago

    Disgusting advert. Remove from the tv

    Reply
  • christine 3 years ago

    Absolutely hate this advert, who ever thought that noisy slurping would make someone want to buy this is mad, if anything it has put me off every having a pot noodle again.

    Reply
  • Melvyn Thompson 3 years ago

    This advert is absolutely disgusting it doesn’t show good manners.

    Reply
  • Elaine 3 years ago

    Vile!! If children are like that at the dinner table they would be in bother. Why put such an awful ad on tv. I actually change channels as soon as it comes on

    Reply
  • Diane Rowe 3 years ago

    Showing this disgusting advert during prime family time, practically encouraging children to emulate guzzling down entire pots of these (tasteless, fattening, semi-artificial) “noodles” in one go and making sickening noises is absolutely appalling. Of course the company who makes them are basking in the attention.

    Reply
  • D. Rowe 3 years ago

    I sent a complaint to the Advertising Standards Association with complaints similar to those above (disgusting noise, danger of choking and/or scalding of children who try it) and received the results of the “inquiry” telling me (here in a nutshell) that a) it was meant to be humourous, b) at the times it was shown there would be adults present to watch their children and c) it was aimed at adults anyway

    Reply
  • Elizabeth 3 years ago

    The most disgusting advert I have ever seen. That horrible slurping sound makes me feel nauseous.

    Reply
  • Mrs Jax Evitts 3 years ago

    This advert needs a 5 minute warning so we can turn over or go out the room!! I suffer from Misophonia and this is causing me real distress every time it comes on the TV- and it mainly happens when I am sitting eating my own dinner which then puts me off that.
    Get if off the TV or your Pot Noodles will stay on the shelves forever!

    Reply
  • Maurice Alston 3 years ago

    Absolutely disgusting and at a time we have our evening meal. Shouldn’t have been allowed at any time.

    Reply
  • Andre McPherson 3 years ago

    Thanks to this truly revolting advert my 6 year old son almost choked to death last night,
    so I can certainly tell you that I am NOT delighted by it as you suggest some people are!!
    I made him a Pot Noodle for his tea, he said that was what he wanted,
    because of his age I only make it warm and NOT boiling hot!!
    Anyway, I went out of the room for a minute when I heard my son violently retching and coughing!!
    I went back to our living room to find him on the floor choking, fighting for his life!!
    After I’d gotten him to bring it all back up I asked him what had happened and he said he was copying the woman on television,
    meaning the idiot in this highly irresponsible advert!!
    I have phoned Pot Noodle and the Advertising Standards Agency who are both taking the matter seriously and are due to contact me very soon!!
    For the people who are ‘Delighted’ by this advert as you proudly proclaim,
    can I ask them to consider my young impressionable son and the next child who may not be as lucky as mine!!

    Reply
    • Sally Mault 3 years ago

      So sad for you, and surely they would have known that this could happen when making this disgusting advert.
      Can’t get away from it, is is as disgusting as the gloop it is advertising.

      Reply
  • Peter Davies 3 years ago

    Absolute disgusting, I mute the sound every time it comes on

    Reply
  • JoAnne Clarke 3 years ago

    Disgusting advert. On the other hand it is putting people off eating it! I just wish that it was not on the TV and I never seem to grab the remote to silence it quickly enough.

    Reply
  • Teresa 3 years ago

    Disgusting advert. How are we going to teach our children good habits when they see this sort of advert? I always mute the tv as can’t stand the disgusting noise

    Reply
  • Vicki Harper 3 years ago

    I whole heartly agree with all the comments how the advert was ever allowed is beyond me get rid of it an the idiots who allowed it. it is on par with the advert for Super Noodles both rubbish food.

    Reply
    • Frances Baxter 3 years ago

      Totally agree about the super noodle advert a donkey on a lady and the noise RUBBISH !!

      Reply
  • Mrs Harris 3 years ago

    Yr ad is disgusting an irresponsible ! Children could copy this an choke !!

    Reply
  • Traceyleigh 3 years ago

    Absolutely disgusting ???? not teaching good manners at all, turn it off every time it’s on.

    Reply
  • Mannie 3 years ago

    Up until I saw this advet I was a pot noodle addict, since sering this ad, I have not touched it. If the ad is designef to stop us from eating it, it eorked, I have not touchef a pot since, thanks!

    Reply
  • Phil Drake 3 years ago

    Absolutely disgusting! should be banned but it wont be surprised its passed the advertising standards rules and regs

    Reply
  • Disgusted from Leicestershire 3 years ago

    Please take this advert of the television, it is disgusting, very unpleasant to watch and makes me never want a pot noodle ever again.

    Reply
  • Steve 3 years ago

    Will never buy a Pot noodle after this!

    Next time they’ll use a model who chomps with their mouth open!

    Advert needs removing

    Reply
  • Carol Edwards 3 years ago

    l used to buy at least 6 a week but not anymore , that advert is disgusting and wonder why you think that this is a going to sell more l think you should take it off .

    Reply
  • Brian 3 years ago

    So they listened to the complaint`s appologised and all they did was shorten the advert, absolutely discusting. i`m sorry but people really need to totally stop buying pot noodles out of protest to show them how bad this advert is.

    Reply
    • Salm 3 years ago

      Not really apologised, read an article about it and they were very dismissive about the complaints, blamed the complainers for not keeping up with changes. To say t was meant to be humorous is a joke, think the amount of complaints have proved they are way off.

      Reply
  • Charlie edwards 3 years ago

    It’s that’s disgusting I’d of found a fart after eating one more appealing

    Reply
  • Gary Simmonds 3 years ago

    Dreadful advert. Disgusting. I’ve just turned the sound down on it. Certainly will not but any because of it.

    Reply
  • Sandra Thomas 3 years ago

    Whoever approved this advert is seriously challenged. It’s absolutely disgusting and shown in a work place setting. I grab straight for the remote and mute it. Turns my stomach. I thought adverts were supposed to be truthful there is no way those noodles would go down in one so that’s false advertising for a start. Please take this advert off the T.V for the sake of humanity.

    Reply
    • Michael 3 years ago

      Totally, wholly agree!

      Reply
  • Irene 3 years ago

    Absolutely disgusting . Kids eat in the most atrocious way without this being shown to them. It’s just gross.

    Reply
  • Marion Miller 3 years ago

    Absolutely disgusting advert.

    Reply
  • Julie Hines 3 years ago

    Makes me feel sick every time it comes on the television. Disgusting standard to be set for youngsters. Please, please, please take it off air.

    Reply
  • Darryl 3 years ago

    Disgusting !
    Can see it appealing to the target market though

    Reply
  • Loraine 3 years ago

    This advert makes me feel sick and can’t watch it. Absolutely disgusting.

    Reply
  • Christine Davies 3 years ago

    As soon as this advert comes on I feel sick to the stomach. It has to be the biggest turn off. We are not in Japan where they slurp.

    Reply
  • Alan C Mair BSc 3 years ago

    Totally revolting advert, which has only had the effect of stopping me from purchasing any of these in the future

    Reply
    • marti 3 years ago

      pot noodle should be upgraded not downgraded like the history of pot noodles i had them when i was a teen and i am 60 now .

      Reply
  • George 3 years ago

    Absolutely disgusting, distasteful, we mute the advert every time. I hope pot noodle lose money, they deserve to. It’s not funny or clever. Wrong on every count.

    Reply
    • Graham 3 years ago

      I agree with you

      Reply
  • Dave 3 years ago

    This is the most disgusting advert that has ever been on tv. It makes me feel physically sick, and if advertisers or the company think that this is going to improve their sales they must be deluded.
    I for one will never buy pot noodles again.

    Reply
  • Phil Harbottle 3 years ago

    I am sick to death of this advert, I appreciate they need their ads to be remembered but personally I’ll never buy another Pot Noodle.

    Reply
  • Owen 3 years ago

    I totally agree, I used to get these for work whilst on the road, but I am so discusted with this ad, I can’t watch it , and I will not be getting any more of these, it has just turned me off .

    Reply
  • Penny 3 years ago

    Scruffy bitch, hate pot noodles anyway but this ad would put me off ever buying one. Teaching kids bad manners, no wonder we have a world fully of scruffy eaters that lack manners. I seriously change channel when this horrible advert comes on, it’s totally disgusting, I’d slap her face! Pot noodles are totally full of additives anyway, who wants one!

    Reply
  • Emma Hussey 3 years ago

    Has put me off pot noodles for life – i even switch channels when that disgusting advert comes on

    Reply
  • David 3 years ago

    Horrible add mute when on isthat the way this company actually think people eat pot noodles never buy or eat again

    Reply
    • Sally Mault 3 years ago

      Me too and can’t believe how much it is getting played, twice in one ad break, come on, they must be desperate, no better than cheaper brands anyway.

      Reply
  • Mr t g smi5h 3 years ago

    This is absolutely a disgusting advert it give children the wrong idea of how to eat and shows appalling manners for children.who ever thought this was a good idea needs to be told how to eat at the table obviously they must of been brought up on a pig farm and took their manners from how the pigs used to eat and I will never buy anything from your company again.you need to get this disgusting advert of the the tv and sort out the people who thought it was a good idea await your response

    Reply
    • Darinka Scriven 3 years ago

      Marketing must be on drugs or something else ….. better to think this madness comes from thinking from another source, because no thinking went into this ad.

      Reply
  • Brian 3 years ago

    Should be banned, it`s rude, discusting, ill mannered, teaches kid`s bad manners what the hell were they thinking to make this ad.

    Reply
  • mr hixon 3 years ago

    disgusting advert children could choke by copying it

    Reply
  • Graham 3 years ago

    What a horrible and Disgusting advert. Who ever authorised it should be sacked

    Reply
  • Colleen 3 years ago

    Absolutely disgusting ???? I have to mute tv every time it comes on which is a lot. Please remove from out tv

    Reply
  • Malcolm hodges 3 years ago

    Absolutely disgusting ad if shows kids that it’s alright to eat like a pig what were they thinking about when they made this vile video

    Reply
  • Kevin twelftree 3 years ago

    That advert makes me realise how lucky I am being brought up with manners.

    Reply
  • KJK 3 years ago

    Absolutely repulsive. I mute the TV when it comes on. Pot Noodles have never been something that’s appealed to me anyway, I should note, and this is not the advert to change my mind.

    Reply
  • Denise todd 3 years ago

    I think this ad is absolutely brilliant makes me laugh every time and I love pot noodles and I’m nearly 70 years old!
    Well done. ????????????

    Reply
  • Nigel White 3 years ago

    Get his revolting advert off the TV. It’s almost – but not quite – as bad as the dismal garbage these idiots are promoting. Rubbish promoted by rubbish to be consumed by rubbish.

    Reply
    • Owen 3 years ago

      I totally agree, I used to get these for work whilst on the road, but I am so discusted with this ad, I can’t watch it , and I will not be getting any more of these, it has just turned me off .

      Reply
  • Tania 3 years ago

    What a disgusting advert of the girl slurping her pot noodle they band better adverts than that should be band.

    Reply
  • Kathie 3 years ago

    I HATE this advert! The slurping hurts my ears and the woman doing the slurping it looks like one of those infected humans in “The Last of Us” with fungus hanging out of her mouth! YUCK!

    Reply
  • Mark Harrison 3 years ago

    Disgusting, revolting, immature, making me want to throw up, and not a good example of how to act.

    Reply
  • David hawkins 3 years ago

    Disgusting pig showing it has no manners whatsoever. Sinks to the lowest ever level of filth. Bet the advertising agency a really proud of themselves over this shit! 🙁

    Reply
  • Kathryn Anderson 3 years ago

    I will never buy pot noodle again – ever

    Reply
  • Chris 3 years ago

    Never buying again – have to grab remote to put tv on mute. Disgusting advert

    Reply
  • Tania 3 years ago

    In an hour they showed this advert 6 times I am sick and tired of seeing it.

    Reply
    • Sally Mault 3 years ago

      Agree, it is being given too much air time.

      Reply
  • Brian 3 years ago

    Due to this discusting advert, that pot noodle should be ashamed of producing am NEVER buying pot noodle again and the company should officially appologise to the public it has offended. BUT this will not happen unless all the public unite and all do the same.

    Reply
  • Jenny 3 years ago

    The most disgusting advert slurping food showing no manners and total disrespect for people suffering misophonia definitely wouldn’t be buying them makes me want to grab the pot from her and throw them in the bin.

    Reply
  • Jan 3 years ago

    If I worked with her she would get the Pot Noodle poured over her head. Hope she burns her lips while she’s slurping.

    Reply
  • Carey Leverhouse 3 years ago

    How much longer have we got to put up with this disgusting advert. If I was thinking about trying this disgusting food this advert has certainly put me off the idea.

    Reply
  • Lucy Fisher 3 years ago

    Like others, I rush for the mute button whenever it comes on. I’m sure the company will say “We just wanted to attract attention and look we’ve succeeded”. Please pull it now, Pot Noodle. I hope you are reading all these negative reactions.

    Come to think of it, Pot Noodle are responsible for an ad featuring a depressed old Mexican woman carrying a donkey on her shoulders. I loathe it. I didn’t think they could do anything worse. But they have.

    Reply
  • S.Guy 3 years ago

    Wholeheartedly agree with posts on this site ,a truly disgusting ad , that makes me feel ill as it’s usually shown when we are having our evening meal.Kids will copy this and get into trouble ,such rude behaviour.

    Reply
  • Pauline Steele 3 years ago

    Disgusting advert. Not teaching children manners. Not doing pot noodles a good name. Take it off.

    Reply
  • Kam 3 years ago

    Infuriating advert, with various facets of disgusting behavior attached to it; promotes greed, bad manners and a potential danger of choking to children if they were to mimic it. Classic manifestation of mind boggling arrogance of multi million pound companies that see themselves as beyond reproach. Needs a concerted online campaign to hurt them financially..

    Reply
  • Patricia Dewey 3 years ago

    I hate this advert. It is disgusting and exactly what is it teaching our children. It should be removed immediately

    Reply
  • danny 3 years ago

    no one is delighted, people universally decry it as revolting

    Reply
  • Ani 3 years ago

    Absolutely disgusting. Words fail me…

    Reply
  • Roger Gambba-Jones 3 years ago

    Different ends of the telescope clearly used to write the headline. I imagine the disgusted group are the Boomers as you lot call us. That seems to allow you to dismiss our opinions as irrelevant as we are not your target audience. Conversely, generation Z and all the other silly terms used to describe the under 40s will possibly realise the crudity displayed in this ad. Possibly some will even see it as bringing back fond reminders of drunken Pot Noodle slurping races with mates at uni. Indeed, that may well have been the source of this ad in the first place at a brainstorming session. How creative!

    Reply
  • Richard Braithwaite 3 years ago

    having had to watch this advert I will never ever buy or use Pot Noodle.

    Reply
  • martin anderson 3 years ago

    us Brits are not animals.

    Reply
  • Ruth Dargan 3 years ago

    Disgusting and offensive. I have put in an official complaint

    Reply
    • Lorraine Lydon 3 years ago

      Disgusting! And always on at dinner time, what are we teaching our kids !!

      Reply
  • Roz White 3 years ago

    I have seen some disgusting adverts in my time but this one really is beyond redemption.

    Reply
    • Bob 3 years ago

      Awful ad. The odd thing is, is that it pits me off Pot noodle rather than wanting to but it! Defeats the whole object of an advert?

      Reply
  • Sharon Bolton 3 years ago

    The new pot noodle advent makes me feel sick. I’ll never eat a partner than my life m

    Reply
  • Mary Little 3 years ago

    I have never seen such a disgusting advert and totally unreal for tv. The noise is horrific of someone eating a Pot Noodle, a cheap stunt that beggars belief.

    Reply
  • Mrs Shepherd 3 years ago

    Be nice to hear her choke on it, then finish the vile advert forever. Sick of hearing it every 5 minutes, why any one would want to consume any of these disgusting pot things is beyond. Can’t call it a food stuff as it definitely isn’t.

    Reply
  • Ariel 3 years ago

    Disgusting comercial!????????????

    Reply
  • Di 3 years ago

    I leave the room or turnover. Disgusting advert.

    Reply
  • Ann 3 years ago

    Well, that headline’s a lie. I saw one positive comment. Hardly equal measure with the disgusted. I won’t be watching commercial tv until it’s off.

    Reply
  • DH 3 years ago

    I have grab the remote and switch over within 2 seconds. Awful. It doesn’t make me want to buy it, at all.

    Reply
  • Julie Gould 3 years ago

    Delights and disgusts? Can’t see any delighted comments. Horrible advert, have to rush for the mute button.

    Reply
  • Mp 3 years ago

    Discussed with this advert.who the hell came up with this ? Will atract no sales.teaching younger generation to think its ok to slurp. You got it so wrong

    Reply
  • Paula 3 years ago

    This is the most disgusting ad I have ever seen I have to switch off when it comes on, not a good example to children how it got passed I’ll never now it would put me off if I liked these pot noodles not want to buy them

    Reply
  • Peter Findlay 3 years ago

    I always thought that Commercial Directors of companies were ‘in touch’ with public opinion.
    The Pot Noodle Commercial Director is obviously someone who has serious issues with reality.
    ##due to be replaced asap.

    Reply
  • Dave Ford 3 years ago

    I used to like pot noodles. The new 2024 advert, (Slurping), reminded me of my blocked drain and I would like to make the pot noodle with drain cleaner and make her eat that.
    I’m never buying pot noodle again!

    Reply
  • R Clarke 3 years ago

    Disgusting advert, has put me off buying pot noodles ever again!

    Reply
  • carol ann gurga 3 years ago

    revolting advert needs to be taken off tv

    Reply
  • Lynda Bennett 3 years ago

    Bad advertising! Trying to teach children good manners. What are you thinking of?

    Reply
  • Kathryn Mctaggart 3 years ago

    I put an official complaint in about this disgusting ad and,although they understood fully about the complaint they told me that pot noodle was not breaking any rules and therefore the ad stays

    Reply
    • Carole 3 years ago

      Well when no one buys them anymore they’ll pull it. One can only hope!

      Reply
  • Sharon Bolton 3 years ago

    I don’t like the new pot noodle advent. It makes me feel sick. I’ll never ever eat another one

    Reply
  • Ady 3 years ago

    Quite often put a tray of chicken & mushroom pot noodles in the shopping basket. The new advert appalls me so much that I definitely won’t buy anymore!

    Worst advertising campaign ever.

    Reply
  • Nicky dove 3 years ago

    This is the most vile advert on tv!! It makes me feel physically sick when it comes on. I now switch over the minute it starts. Certainly put me off pot noodles

    Reply
  • Dave 3 years ago

    Apalling ad. Not showing manners to kids!

    Reply
    • Chris M 3 years ago

      Agree whole heartedly ,its disgusting and has put me off ever buying another pot noodle. A very bad example for our children.

      Reply
      • John Smith 3 years ago

        ????

        Reply
    • Diane 3 years ago

      I can’t even look at a pot noodles now after watching that ad discussing

      Reply
    • Mgt 3 years ago

      Made me sick. Disgusting obscene and and product

      Reply
    • Christine Sillitoe 2 years ago

      Your absolutely right the wrong message for children what ever happened to manners who ever created that no standards

      Reply
    • Moore 3 years ago

      Disgusting advert so disrespectful

      Reply
      • Jean 3 years ago

        Absolutely disgusting advert. We need to promote good manners for our children, not let them slide even more into the abyss along with decency and caring for others

        Reply
  • John 3 years ago

    Disgusting advert, not happy when eating a meal and this comes on the tv. Product now banned in this house!

    Reply
    • Olive harwood 3 years ago

      I have to turn sound off it would put me and everybody I know ever touching one again

      Reply
  • K.E Bruit 3 years ago

    After watching this disgusting advert I will see to it that none of my family will ever buy or eat pot noodles again

    Reply
  • Nicola 3 years ago

    Vulgar advertising with its ill mannered slurping that makes people cringe. If this is the standards to be set out for public perception of the British then the UK is in serious trouble.

    Reply
  • Lisa Bellew 3 years ago

    Where are you getting your data from? I’ve read one comment in support of this advert , the rest have been nothing but negative….

    Reply
  • KD 3 years ago

    Made by idiots…….Signed off by idiots

    Reply
  • GG 3 years ago

    Awful advert not doing much for the Brand.. Get it off

    Reply
    • Dylan 3 years ago

      I have misophonia and after this add will never buy another pot noodle. Hate it with a passion

      Reply
      • Siobahan McNally 3 years ago

        I can’t cope with it, I switch over when it comes on, I too have misaphonia big style and want to smash the telly up every time it comes on, same with adverts of people eating apples ????

        Reply
  • Derek Browning 3 years ago

    Absolutely discussing advert that shows that it is OK to eat without any manners what so ever. It should be banned.

    Reply
  • Mike lake 3 years ago

    Turn over every time this advert comes on, would rather watch my dogs taking a s ite in the garden than this advert.

    Reply
  • Joanne 3 years ago

    Can’t see any signs of delight in these comments. It’s disgust all the way and rightly so. Not quirky, just vile.

    Reply
  • Pat Webb 3 years ago

    Absolutely, awful. I suppose it’s supposed to be funny, what’s funny about someone slurping a Pot Noodle I’ve no idea.

    Reply
  • Paul 3 years ago

    The only thing the clever, proud and back patting Marketers achieved is to alienate me, along with hundreds of thousands, if not millions, from Pot Noodle for life! I can no longer eat them because my brain now associates that noise with Pot Noodles! Well done you clever marketing folk…! Maybe if proper research had been completed, they’d have learned that we ‘complainers’ genuinely cannot help our ‘Misophonia’, just as anyone with genuine phobias cannot. We also cannot help having manners…! They think they were being humorous and we should keep up with the changes? Ok, hands up all those marketers with Acrophobia, lets meet for a bungie jump to discuss the advert…!

    Reply
  • Alex Crawford 3 years ago

    Surely this is not a ‘legal’ claim and must breach advertising standards. It’s blatantly untrue!
    What happened to advertising standards?

    Reply
    • Patricia Brosnan 3 years ago

      OMG this add is disgusting. I have to mute or change channel. It actually makes me feel sick. Please take it of air. Its a poor example to kids and promotes bad manners.

      Reply
  • Kathryn Mctaggart 3 years ago

    This ad is disgusting it’s put me right off them I put in an official complaint but got a reply that no laws had been breached you would think with the amount of complaints they’re getting something would be done

    Reply
  • Steve Woodcock 3 years ago

    Disgusting advert. I occasionally buy pot noodles but this has put me off for life and I mean that.

    Reply
  • Ginette bourne 3 years ago

    I will never buy a pot noodle again. How degrading is that advert. No manners. To teach children this . Shame on you.

    Reply
    • Timmy Harry 3 years ago

      Worst tv ad of my lifetime. Disgusting. Whoever thought about this ad is out of their mind with the irritating slurping noise

      Reply
  • Mr Adrian kirk 3 years ago

    Been reading other complaints about the advert. As for me I never heard anything like it all the slurping Its disgusting hearing a sound like that from the advert from pot noodle. I mute my tv sound straight away as it makes me sick.What ever planet pot noodle marketing are from. They want to get back there now. Pot noodle you pulled your customers down,down and deeper down they will never buy from you again.Its all your own fault Pot Noodle.You will lose thousands of customers cause of that advert. OMG just been on Blaze adverts again. Hint Pot noodle take it of and say sorry to your customers for being so stupid and demote your marketing staff who put it on.

    Reply
  • Lesley 3 years ago

    Absolutely disgusting advert! ???? will definitely not make me rush to purchase any time soon! Would definitely sack ur marketing staff

    Reply
    • Sheila 3 years ago

      I agree with you. This advert is gross.

      Reply
    • Janet morgan 3 years ago

      Disgusting advert! I mute as soon as it comes on!

      Reply
  • Owen Baxter 3 years ago

    Pot Noodles are apalling at the best of times and I have never been tempted to have one. This advert is beyond disgusting!

    Reply
  • Tom Hunter 3 years ago

    Ban this advert now. It doesn’t show kids any manners. Worst advert ever.

    Reply
  • Pauline Hicks 3 years ago

    I absolutely hate the pot noodles advert. The noise is disgusting – what manners are we showing our children.

    Reply
  • george ingram 3 years ago

    With suction like that, the young lady could have a career in the adult entertainment industry bee-jay sector

    Reply
  • David 3 years ago

    One of the worst advertising campaigns ever! This appalling advert must have deterred more than it has attracted. Was it made with the idea that there’s no such thing as bad publicity? ????????????

    Reply
  • Sally Mault 3 years ago

    Disgusting, who wants to hear that, total bad manners,
    If I worked with her both her and her pot noodle would be out the window.

    Reply
  • Jackie 3 years ago

    Thus advert makes me feel ill ,it is disgusting feel like vomiting every time I heat it

    Reply
  • Rishi 3 years ago

    What a dumb disgusting way of eating a pot noodle.suprising the person won’t choke. Show her actually swalling the noodles whilst making that disgusting sound like she never had a pot noodle.advert is pathetic and the noise.I will never purchase a pot noodle ever.so much for your sales.i switch over when I see adver coming on.

    Reply
  • C. Tree 3 years ago

    Disgusting advert, manners are what is needed, definitely not setting a good example to youngsters. Ban it plz

    Reply
  • Po 3 years ago

    The pot noodle advert is shameful! The noise, disgusting behaviour and lack of manners is beyond belief. Every time it comes on I reach for the remote to mute the sound. Dreadful poor taste, I have never bought a pot noodle in my life and certainly never will now.

    Reply
  • Paul Hod 3 years ago

    Changing the disgusting slurp for cats, etc doesn’t work. The original crap is embedded in our minds now. A huge fail by the marketing people.

    Reply

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